Opening of McDonald's - San Bernardino, California (1953) Time: Lunch rush, 12 PM Historic Event: Revolutionary fast-food concept debut by McDonald Brothers Scene: Teenagers in letterman jackets and poodle skirts at red and white tiled counter, "Speedee Service System" in action. Young carhops on roller skates serving customers in colorful convertibles, golden arches gleaming in California sunshine. Families enjoying 15-cent hamburgers at outdoor picnic tables, palm trees swaying in background. Dynamic shot from parking lot capturing organized chaos of revolutionary fast-food service, vibrant reds and yellows dominating palette. Commercial color photography of the era - clean, optimistic, consumer-focused.